ABOUT VIXEN
The Vixen Collective
Curating a Life Well Lived.
Through wine, jewellery, art, travel, and meaningful connections.
A World of culture, craftsmanship, and curated connections
Rooted in Singapore and connected to a global network of tastemakers, collectors, entrepreneurs, and creatives, The Vixen Collective is a private lifestyle community built around culture, aesthetics, and meaningful connections.
We believe that true luxury is not defined by ownership alone, but by access — access to exceptional experiences, rare opportunities, and a community of like-minded individuals who appreciate quality, craftsmanship, and thoughtful living.
From curated fine wines, high jewellery, and art to private dining, bespoke travel experiences, intimate gatherings, and philanthropic initiatives, we bring together people, ideas, and experiences that inspire.
Where moments deepen and friendships form
At The Vixen Collective, we do more than curate products. We curate moments, relationships, and opportunities for discovery.
Through trusted partnerships and carefully crafted experiences, we create spaces where conversations flow naturally, connections deepen over time, and shared passions become lasting friendships.
More than a brand, The Vixen Collective is a reflection of a modern, globally minded lifestyle — one that values beauty, culture, curiosity, and the people we choose to share the journey with.
Michelle Jiang
Founder & CEO
Michelle Jiang is the Founder & CEO of The Vixen Collective, a Singapore-based lifestyle collective dedicated to bringing together exceptional experiences, meaningful connections, and a community united by culture, aesthetics, and shared values.
With over 15 years of international experience spanning marketing, business development, and brand strategy, Michelle previously held regional leadership roles within Fortune Global 100 technology companies, including CA Technologies, IBM, and Aspect Software. Her career has been defined by building brands, fostering strategic partnerships, and creating opportunities for growth across diverse markets.
A postgraduate in Integrated Marketing Communications from The University of Hong Kong, Michelle relocated to Singapore more than a decade ago and has since founded multiple businesses across talent, marketing, and lifestyle sectors.
Today, through The Vixen Collective, she combines her passion for fine wines, high jewellery, art, travel, and community building to create a platform that goes beyond luxury consumption. Her vision is to cultivate a global community where people connect through shared interests, exchange ideas across cultures, and experience a richer, more intentional way of living.
Michelle believes that the most valuable things in life are rarely transactional — they are the relationships, experiences, and perspectives that stay with us long after the moment has passed.
